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Traditional studios now face intense competition from tech-driven companies that have become "majors" in their own right.

Post-1948 antitrust rulings (e.g., United States v. Paramount Pictures, Inc. ) dismantled vertical integration, leading to independent production. However, the studio model re-emerged in the 21st century, now driven by franchise management and global distribution. United States v. Paramount Pictures

: Distinct for being the only major not tied to a primary general-interest streaming service in the U.S., instead acting as an "arms dealer" by licensing content to Netflix and Disney+. Their biggest productions include the Spider-Man franchise and Jumanji . Inc. ) dismantled vertical integration