In the early 20th century, the world was changing rapidly. Industrialization and technological advancements were transforming the way people lived, worked, and interacted. Design, as a discipline, was still in its infancy, struggling to find its place in this new world. It was in this context that Dieter Rams, a young German designer, began his journey to revolutionize the way we think about design.
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The modern “less and more” challenge is to apply Rams’ thinking to software, AI interfaces, and urban design. Can we design a digital world that is unobtrusive, honest, and long-lasting? In the early 20th century, the world was changing rapidly